Marketing Productivity Blog

Speaking of Web Intelligence, if you are interested in experiencing what the world of web analytics looks like when it meets Business Intelligence, the WAA and our Certificate partner for Web Intelligence, UC Irvine, are doing a Free webcast on this topic. 

Jim Humphrys has the research on salaries and demand in the sector, Shaina Boone of Critical Mass is the practitioner who has both taken the Certificate classes and is applying this knowledge in the real world, and Bernie Jeltema is a UCI Instructor for the Certificate classes.

Here’s the official description:

UCI Webinar: Certificate in Web Intelligence
Wednesday 19-Nov-08 2:30 PM to 3:30 PM EDT

Web Intelligence is a combination of web analytics and business intelligence. As companies expand their reach into the global marketplace, the need to analyze how customers use their web sites to learn about products and make buying decisions is becoming increasingly critical for survival and success.  Wondering how to position yourself for these career opportunities and how specific coursework can be valuable?  This planning session will provide pre-registration educational and career advancement advisement. Also learn more about the web intelligence certificate program, courses being offered in upcoming quarters, and career planning resources available through the UC Irvine Extension and the University of British Columbia, Continuing Studies

Jim Humphrys, WL Gore, co-chair, WAA Research Committee

Shaina Boone, Critical Mass

Bernie Jeltema, Instructor in Business Intelligence, consultant in field

To register visit: http://unex.uci.edu/certificates/it/web_intel/

On this page, you can either sign up to “Stay Informed” about the program (green bar) or Register for the webcast in the box below this bar, which is called Web Intelligence Education Planning Session.

Tags: WAA

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This entry was posted on Tuesday, November 18th, 2008 at 11:21 am and is filed under Analytical Culture, Analytics Education, DataBase Marketing, Web Analytics. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.