http://blog.jimnovo.com/2007/04/25/measuring-engagement/ Moving from a Low Accountability to a High Accountability Business Model Tue, 24 Jan 2012 15:46:38 -0500 http://wordpress.org/?v=2.8.4 hourly 1 http://blog.jimnovo.com/2007/04/25/measuring-engagement/comment-page-1/#comment-19208 Encouraging customer engagement or preventing customer disengagement? « Agora Wed, 27 Feb 2008 18:46:44 +0000 http://blog.jimnovo.com/2007/04/25/measuring-engagement/#comment-19208 [...] Jim Novo’s clickable index on Measuring Engagement series of posts [...] [...] Jim Novo’s clickable index on Measuring Engagement series of posts [...]

]]> http://blog.jimnovo.com/2007/04/25/measuring-engagement/comment-page-1/#comment-9917 Measuring Visitor Engagement: Tools + Tips Wed, 14 Nov 2007 20:20:01 +0000 http://blog.jimnovo.com/2007/04/25/measuring-engagement/#comment-9917 [...] Jim Novo makes a potent case for using visitor recency to measure engagement and how to leverage it. If you can collect information relative to the history of each specific user, and the recency of their visits, his approach can send your ROI skyrocketing. [...] [...] Jim Novo makes a potent case for using visitor recency to measure engagement and how to leverage it. If you can collect information relative to the history of each specific user, and the recency of their visits, his approach can send your ROI skyrocketing. [...]

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